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The Market Doesnt Care What You Paid For Your Stock

The Market Doesn't Care What You Paid.  
 Do you place your stops based on what you paid for your stock or based on a logical technical place in the chart Some may not want to hear this but the answer is your cost basis has nothing to do with a proper stop placement. 

The market could care less where your entry was.  It does not matter that you may have paid $50.00 for your stock last month and this month it is only worth $40.00.  A stock is only really worth what a buyer is willing to pay at that moment what you paid is irrelevant to the market. 

You must manage the trade by placing a protective stop under support on the time frame being traded. Remember the best stop is often the first one placed. Lowering your stop and going into hope mode that the stock will recover and get at least breakeven is a dangerous plan of action. Most of the time it will not recover.  If your $40.00 stock is basing at $40.00 and it is suddenly breaks below it you are already down 20% from the $50.00 purchase price.  Instead of hoping it can come back trade the chart that is telling you the $40.00 support level will not hold. 

Remember the old saying: the market may not always be right but it's never wrong Think about that for a minute.  The market acts illogically and always seems to do the opposite of what the majority of people think it will do.  It may not be right when it moves up after interest rates rise or when oil prices reach $65.00 a barrel or when there are terrorist attacks such as the London bombings a few months back when the market rallied on the news instead of selling off.  This type of market action defies all logic but it is what it is. We cannot stop the market by wishing it will go a certain way. It may not be right but if you are on the wrong side at the time you are wrong. The market regardless of what we think it will do is never wrong.  It is us that are wrong if we are on the wrong side of the move. To be successful we need to understand the only mistakes that are made in trading are our own and that the market is not at fault.

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